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Project Powerhouses: Why Experienced Project Managers Make All the Difference

Project Powerhouses: Why Experienced Project Managers Make All the Difference

by Project 3 Team | May 2, 2024 | Blog, Project Management, Services, Talent Management

Lessons Learned: Project Mismanagement at Denver International Airport and Lidl’s ERP Initiative Imagine leading a major organizational project, like overseeing the expansion of a bustling airport such as Denver International Airport (DIA). Initially budgeted at...
Time’s Running Out: Google Analytics is Set to Delete All Your Historical Data

Time’s Running Out: Google Analytics is Set to Delete All Your Historical Data

by Project 3 Team | Apr 25, 2024 | Analytics, Blog, Data, Google, Google Analytics

On July 1, 2024, Google Analytics will permanently delete all data in Universal Analytics (UA), erasing all your historical data to oblivion. Don’t watch helplessly as your valuable insights disappear into the digital void. Back up your data now before it’s too...
Embracing Generative AI with Adobe: Transforming Customer Experiences

Embracing Generative AI with Adobe: Transforming Customer Experiences

by Project 3 Team | Apr 17, 2024 | Adobe, Adobe AEM, Adobe Analytics, Adobe CJA, Adobe Firefly, AI, Analytics, Blog

With the Adobe Summit still fresh in our minds, let’s explore further how Generative AI is revolutionizing customer experiences. In recent years, Artificial Intelligence (AI) has evolved from a theoretical concept to a practical tool that revolutionizes how businesses...
Our Adobe Summit 2024 Experience: The MarTech Recap and Key Takeaways 

Our Adobe Summit 2024 Experience: The MarTech Recap and Key Takeaways 

by Project 3 Team | Apr 8, 2024 | Adobe, Adobe AEM, Adobe Analytics, Adobe CJA, Adobe Firefly, AI, Analytics, Blog

Our journey through Adobe Summit 2024 was nothing short of exhilarating, showcasing the forefront of digital marketing innovation. From rubbing elbows with key industry leaders to letting loose at AREA15 with DJ Diesel, the event left us inspired and invigorated. Here...
Upcoming Changes to Google Analytics 4: The Transition from Conversions to Key Events 

Upcoming Changes to Google Analytics 4: The Transition from Conversions to Key Events 

by Project 3 Team | Apr 1, 2024 | Analytics, Blog, Google Analytics

Google is Changing Conversions to Key Events in GA4. Are You Ready? Google has recently made an announcement that they’re changing the term ‘Conversions’ to ‘Key Events’ in Google Analytics 4 (GA4). You’re probably...
Setting Up a Basic Adobe Analytics Implementation 

Setting Up a Basic Adobe Analytics Implementation 

by Project 3 Team | Mar 14, 2024 | Adobe, Adobe Analytics, Analytics, Blog

Introduction to Adobe Analytics Implementation  Adobe Analytics offers a highly customizable solution for data collection, allowing for complex and valuable insights into what your visitors are doing on your website and in your mobile apps. The implementation...
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