by Project 3 Team | Mar 14, 2024 | Adobe, Adobe Analytics, Analytics, Blog
Introduction to Adobe Analytics Implementation Adobe Analytics offers a highly customizable solution for data collection, allowing for complex and valuable insights into what your visitors are doing on your website and in your mobile apps. The implementation...
by Project 3 Team | Feb 23, 2024 | A/B Testing, Adobe, Adobe Target, Blog, Optimizely
After reading this article, you will clearly understand the similarities and differences between Adobe Target and Optimizely Web Experimentation. You will know key platform features, functionalities, pricing, and suitability for different business sizes and industries...
by Project 3 Team | Feb 21, 2024 | Adobe, AEP, Blog
What’s the most effective way to drive loyal customers to your brand? If you answered by creating a memorable customer experience, you’d be correct! And you’re in luck, because we’re here today to tell you how to do exactly that. When you create...
by Project 3 Team | Dec 29, 2023 | Adobe, Adobe Analytics, Blog, Google, Google Analytics, MarTech
Time to continue our walk through 2023 and unwrap the remaining six MarTech tips that complete our 12 Days of MarTech series on LinkedIn. These insights, sourced directly from our team of consultants, dive into the intricacies of Google Analytics, strategic decisions...