by Jonathan Mark | Oct 2, 2024 | Adobe, AEP, CDP, Customer Data Platforms, Data, Featured MarTech Spotlight, MarTech Spotlight
Adobe Experience Platform (AEP) is a robust solution that empowers businesses to harness their data effectively and deliver personalized customer experiences. With its comprehensive suite of tools for data integration, analytics, and real-time customer profiles, AEP...
by Jonathan Mark | Aug 29, 2024 | Blog, CDP, Customer Data Platforms, Data, MarTech
Let’s talk about something we all do–or at least should do–from time to time: organizing our closets. When you’re arranging your closet, do you keep your clothes neatly folded and sorted, or do you just throw them in there without a second thought? Now, imagine trying...
by Dylan | Jan 25, 2023 | Blog, CDP
Customer data platforms (CDPs) are becoming increasingly important in today’s digital landscape. They provide businesses with a powerful way to collect, store, analyze, and act on customer data. Not only does this enable companies to create more targeted...