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Why Site Speed Matters: Not Just for the Impatient

Why Site Speed Matters: Not Just for the Impatient

by Jonathan Mark | Oct 24, 2024 | Audits, Blog, MarTech, SEO, Site Speed

When it comes to websites, speed is everything—it’s about keeping users engaged, boosting conversions, improving SEO, and fostering customer loyalty. The 3-Second Rule: Blink and They’re Gone Users expect a site to load in two seconds or less. Anything longer?...
Is Your Data Lying to You? Why an Analytics Audit is a Must

Is Your Data Lying to You? Why an Analytics Audit is a Must

by Jonathan Mark | Oct 22, 2024 | Adobe Analytics, Analytics, Audits, Blog, Data, Google Analytics, MarTech

Have you ever felt that something’s off with your marketing data but just couldn’t pinpoint what it is? If you’ve been nodding along, it might be time for an analytics audit. And no, we’re not talking about financial audits that make you break out in a cold sweat—this...
The Essential Role of Regular Audits in Sustaining High-Performance Digital Marketing

The Essential Role of Regular Audits in Sustaining High-Performance Digital Marketing

by Project 3 Team | Aug 28, 2023 | Audits, Blog

In the rapidly evolving landscape of digital marketing, staying ahead isn’t just a nice to have – it’s a necessity. To remain competitive and relevant, marketing organizations must be diligent in monitoring their strategies and tools. This is where regular...

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