Adobe Launch Developer

Job Category: Technical
Location: Remote

Employment Type: Full-Time

About Project 3 Consulting:

Project 3 Consulting is a forward-thinking MarTech services firm specializing in analytics, tag management, data governance and compliance, conversion rate optimization, and customer data platform (CDP) strategy. Founded in 2020 by Scotty Hagen, the company has grown into a global consultancy with a team of 55 professionals across the United States, and the globe. Project 3 Consulting offers a technology-agnostic approach, providing strategic and tactical consulting services to help clients plan, implement, and execute their digital marketing programs.

Position Overview: Adobe Solutions Architect

As an Adobe Launch Developer, you will be responsible for designing, deploying, and maintaining Adobe Launch implementations for our clients. You will work closely with stakeholders to develop tagging solutions that support advanced analytics and marketing initiatives. Your role will ensure efficient, accurate data collection and seamless integration with the broader Adobe Experience Cloud ecosystem.

 

Key Responsibilities

  • Tag Management:
    • Implement, configure, and manage Adobe Launch to deploy analytics and marketing tags across websites and applications.
    • Build custom JavaScript extensions, rules, and data elements to support unique tracking requirements.
  • Data Layer Development:
    • Collaborate with developers to design, build, and maintain scalable data layers for efficient data collection.
    • Ensure data layers align with business objectives and enable seamless integration with analytics and marketing platforms.
  • Debugging and Troubleshooting:
    • Debug and resolve issues related to tag firing, data discrepancies, and platform integrations.
    • Use debugging tools such as Charles, Fiddler, or browser developer tools to validate implementations.
  • Integration:
    • Integrate Adobe Launch with Adobe Analytics and other Adobe Experience Cloud products (e.g., Target, Audience Manager).
    • Enable third-party integrations with marketing platforms, CRM systems, and advertising tools.
  • Documentation and Collaboration:
    • Develop and maintain documentation, including solution design references (SDRs), tracking plans, and implementation guides.
    • Partner with cross-functional teams, including developers, analysts, and marketers, to ensure alignment on data strategies and deliverables.
  • Optimization and Maintenance:
    • Regularly audit and optimize Adobe Launch configurations for performance and scalability.
    • Stay informed on industry trends, Adobe product updates, and best practices to continuously improve implementations.

Required Skills & Experience

  • Adobe Launch Expertise:
    • 3+ years of experience implementing and managing Adobe Launch or similar tag management systems.
    • Strong understanding of Adobe Launch libraries, extensions, and rule-based tagging.
  • Technical Skills:
    • Proficiency in JavaScript, HTML, and CSS for custom tagging solutions.
    • Experience with APIs, server-side tracking, and event-driven architectures.
    • Familiarity with data layer development and schema design.
  • Analytics Knowledge:
    • Solid understanding of web analytics concepts, including KPIs, attribution models, and event tracking.
    • Experience integrating Adobe Launch with Adobe Analytics and other Adobe Experience Cloud tools.
  • Problem-Solving:
    • Proven ability to troubleshoot complex tracking issues and implement scalable solutions.
  • Soft Skills:
    • Excellent communication and collaboration skills for working with technical and non-technical stakeholders.
    • Strong organizational skills with attention to detail and the ability to manage multiple projects.

Preferred Qualifications

  • Adobe certifications (e.g., Adobe Launch Developer, Adobe Analytics Architect).
  • Experience with other Adobe Experience Cloud products (e.g., Adobe Target, Audience Manager).
  • Knowledge of data privacy regulations (e.g., GDPR, CCPA) and their impact on tagging strategies.
  • Familiarity with additional analytics platforms (e.g., Google Analytics) or marketing automation tools.

What We Offer

  • Competitive hourly rate.
  • Professional development opportunities, including certifications and industry training.
  • A collaborative, innovative, and growth-focused workplace culture.

How to Apply

To apply, send your resume to: [email protected]

Join us in redefining the future of data-driven decision-making for leading organizations worldwide!

Project 3 is committed to providing equal employment opportunity (“EEO”) without discrimination based on race, color, creed, religion, national origin, ancestry, sex, age, disability, status as a disabled, recently separated, Armed Forces service medal or other protected veteran (“covered veterans”), marital status, status with regard to public assistance, sexual orientation, or any other characteristic protected by applicable laws. We comply with all relevant federal, state, and local requirements. To learn more about Project 3’s labor law information, please see our Human Resources Reference.